Just wow!
Amika Bust Your Brass Cool Blonde Shampoo
Amika Bust Your Brass shampoo: ultra-violet pigments to cool brassy blonde, silver and gray hair
This toning shampoo is for blondes, silvers and grays, hair types 1 to 4c, who want to cool warm tones. It cleanses and tones brassy hues and works to strengthen strands, and it is made to be followed by the Bust Your Brass conditioner.
It is color safe and keratin safe. The formula is vegan certified and cruelty free.
What the brand says it does
For the shampoo and conditioner used together as a system, its product page reports:
- 55% less breakage, with continuous use
- Tested as safe for color-treated hair
On the ingredients behind it:
- Ultra-violet pigments: counteract yellow and brassy tones, to bring out shades of blonde, silver and gray.
- Fortifying technology: helps target and strengthen hair prone to breakage.
- Plant butters: mango butter, borage oil and shea butter.
- Vegan proteins: quinoa protein among them, to help reinforce damaged hair and improve shine.
Hydro Rush, Soulfood and other lines sit on the wider Amika shelf, Kure and Normcore included.
Product specification
| Size | 9.2 oz (275 ml); 33.8 oz (1 l) |
| Form | Toning shampoo with ultra-violet pigments |
| Named ingredients | Ultra-violet pigments; mango butter, borage oil and shea butter; quinoa protein |
| Hair type | Blonde, silver and gray hair, types 1 to 4c, with warm or brassy tones |
| When to use | On wet hair, then rinse; every other wash for most blondes, per the brand |
| Silicones | Yes: Bis-PCA Dimethicone, PEG-12 Dimethicone and Disodium PEG-12 Dimethicone Sulfosuccinate are on the ingredient list |
| Free from | Labelled sulfate free and paraben free; no mineral oil |
| Treated hair | Color safe; keratin safe |
How to use it
Massage through wet hair, then rinse, and follow with the Bust Your Brass conditioner. Avoid contact with eyes.
How often depends on your blonde. For natural blondes in summer, platinum, highlights, balayage and color-treated hair, use it every other wash; platinum hair showing brassiness can use it every wash until the tone you want returns. Gray hair can use it every wash, or alternate washes with The Kure line, such as the Kure strength repair wash.
If your hair turns too cool or nears violet, cut back for a week or two. If brassiness creeps back, add one use per week.
Before you buy
Is this the Cool Blonde Repair Shampoo? Yes. It is now called Bust Your Brass Cool Blonde Strength Repair Shampoo, and its old product address on the brand site opens the renamed page.
Is this a purple shampoo? It is a toning shampoo with ultra-violet pigments, the type usually sold as purple shampoo.
Does it contain silicones or sulfates? It contains silicones: Bis-PCA Dimethicone, PEG-12 Dimethicone and Disodium PEG-12 Dimethicone Sulfosuccinate. It is labelled sulfate free; its first cleanser is sodium C14-16 olefin sulfonate, a sulfonate rather than a sulfate. Fragrance is on the list too.
Can the ingredient list change? It can. To confirm the formula suits you, check the list printed on your bottle.
Amika Bust Your Brass Cool Blonde Shampoo
Sale price£23.00 GBP
Choose options
Amika Bust Your Brass Cool Blonde Shampoo
Sale price£23.00 GBP
Customer Reviews
Overall rating: 4.3 / 5 from 150 reviews.
Very comfortable shoe, think I will wear it a lot this summer!
Really nice shoes , well made , true as advertised. Very soft leather . They are a little narrow .
fast delivery. great shoes!
I have used it for dry skin for many years best products Aveda is great !
Excellent quality!
My mom is 93 & uses your product as a deodorant & everywhere else on her body. I love it for my face!
Excellent!!
I have used this product for several years. I never have to worry about additional sunscreen, and it keeps my face, neck and hands in good shape.
Love this face serum, it is light and moisturizing
The hat is too big Is there a smaller one I have an average size women’s head
The shoes just felt very flimsy and I needed more support. My toes felt like they would pop through the holes when walking.
beautiful well made 🤩
Italian Genuine Suede & Full-Grain Leather Tote Bag | Bologna
My bag arrived in reasonable time - under 2 weeks from UK to USA - as expected. The bag is beautifully understated with soft leather, a lovely smooth strap that will not snag delicate knits but wide enough to feel comfortable on the shoulder even when carrying a heavy tablet and a smooth running zipper. It is carefully finished - no loose threads or crooked stitching and was exceedingly well packaged so there are no creases or scratches. The price was exceptionally good, especially as it included shipping and tax. I will recommend and consider buying from this site in the future.
These pants are great ! I have had a pair for 6 years and they are still great!
It’s not really an anklet. It’s just a string of beads on elastic. No clasp, which I didn’t notice from the picture. I returned it today
The pants are exactly what I wanted, fit perfectly and arrived quickly!
Obsessed with this seashell fuchsia clutch. It was the perfect pop of color for my trip to Greece
Good quality
The sandals are cute and very comfortable.
Adorable bag! Love everything about it! Great vacation accessory!
I have a lot of compliments from friends on this bag is so nice and cute
Oryany - Madeleine Bucket Medium Crossbody Handbags - Sand Brown
Great quality!
Arrived quickly and I love my new purse!
Oryany - Selena Bucket Bag - Medium Crossbody - Cream Leather
So cute
I RETURNED THIS BAG AS I FOUND IT TO BE VERY FLIMSY FOR THE MONEY. THERE ARE MANY OTHER HANDBAGS OUT THERE WHICH ARE MORE "SOLID" FOR THAT PRICE.
07/13/26 Seashell Handbag Hello, The bag itself is nice. However the ball of straw at the top makes it difficult to wrap the loop around it. The clasp needs to have a smooth surface or use a smooth metal clasp or a large faux pearl (like on other identical bags) or with a strong magnet or a clasp used on many top closure bags. I tried to push down the straw ball so it's easier to close. Tell your supplier about this issue.
The bag smells so horrible of toxic moth balls, I couldn’t even bring it in my house. My whole head hurt as soon as I opened it, and I had to wash my hands after touching it. It has been sitting outside for 24 hours and the smell is just as strong. I need a new one that doesn’t smell Iike this.
Beautiful so Many Compliments
It’s fine
Oryany - Selena Bucket Bag - Medium Crossbody - Cream Leather
The picture was not accurate. THe bag was half the size it appeared in the picture.
The wrong item was sent but your customer service is not responding at all!!!!!!!! I ordered Lottie Flap Crossbody Medium Handbags-Olive But got Lottie Saddle Crossbody Small Handbags - Olive
Oryany - Lottie Flap Crossbody Medium Handbags - Olive Leather
These are well-made and very comfortable - was delighted when they arrived! The foot shape is very elegant (not too wide) which I think is not represented optimally in photo. More colors please!
They fit perfectly. The souls are a little slippery though but overall very good.
My wife loved it! Sleek, well-made, and able to be worn in multiple ways
Oryany - Lottie Saddle Crossbody Small Handbags - Maroon Leather
The order delivered with missing item which is the top. Really disappointed.
Exceeded expectations and beautifully packed!
Oryany - Lottie Flap Crossbody Medium Handbags - Cream Leather
This is a nice canvas print that is perfect for spring.
Lancaster Zipped Pouch S Ikon - Crossbody - Beige / One size
Perfect size wallet to compliment the crossbody bag.
Love this new bag. It has tons of room and a cute smaller bag inside. I love that it’s in neutral colors and compliments everything!